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As we transition into Web3, I learned building strong and engaged communities is important, especially with NFT projects, since they typically create a community first before they even build a product or provide any benefits.
Social media is a great tool for building communities through asynchronous conversations, where all members don’t have to be present at the same time, but live streaming provides a more personal and engaging way to build trust and engage with each other.
That’s why live-broadcasting platforms, like Zoom or Twitter Spaces, have become popular because they allow synchronous conversations that help connect us more by being able to share our tone of voice, facial expressions, body language, and our surroundings in real time.
But why are the relationships within communities still dissipating?